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IMMERSEPRENEURSHIP

"immersepreneurship is the action of being ‘lost’ and fully involved in the entrepreneurial activity introduced in a virtual reality business world"

It is a term that combines entrepreneurship with immersive technologies and offline entrepreneurship. It is a way for entrepreneurs to create innovative businesses that take advantage of the unique capabilities of these technologies.

 

Derives from the word "immerse" + "entrepreneurship"


(Shollo, 2022)

If interested, please feel free to get in touch with me at f.shollo@chester.ac.uk 

Fran Shollo

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